STRATEGY & IMPLEMENTATION PARTNER
Marketing · Communication · Digital Adoption
Typical situations I work on
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Agronomic markets that generalist agencies struggle to communicate
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Strategies that exist on paper but lack team alignment
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Data and digital tools that don't talk to each other
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New tools or organizational changes that need smooth adoption
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Overloaded teams that need hands-on support, not only advice
How I can help
I work alongside your teams, often through collaborative visual workshops, and stay until the plan is delivered. I lead the strategy, communication and project work myself. For design, web development or larger production, I bring in trusted agencies and designers from my network, and I tell you upfront who does what.
Selected work
A shared strategic direction
A house of strategy co-built with each leadership team, then rolled out to managers
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Client: 3 subsidiaries of a French agricultural group
A strategic communication plan
Facilitated collaborative workshops turned into a written communication plan and action plan
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Client: 4 different agricultural companies
Product data integration into an MDM
PIM data integration in the new MDM software that connects R&D, Production and Marketing data, links product data to automatised marketing tools and Power BI
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Client: Seed company
A SharePoint-based intranet
Intranet implemented on SharePoint, from specifications, architecture, change plan and training.
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Client: An agricultural laboratory
About me
Hi, I'm Burcin Dilci
I'm an agronomist by training (PhD in Agricultural Sciences) who moved into marketing and never stopped connecting the two. After 8 years in research and 12 years in marketing and communications, much of it in the seed sector, I founded QEDII in 2022 to work directly alongside agricultural teams.
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I'm not the consultant who hands over a report and leaves. I facilitate the strategy with your team, then stay to build the communication plan, set up the tools, and help people adopt them.
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I work in French, English, German and Turkish, in person across Europe or online. For larger projects, I bring in a trusted network of agencies and designers.
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​📘 PhD in Agricultural Sciences · Advanced Certificate in Strategic Brand Management
Let's work together
​Based in Auvergne-Rhône-Alpes - France.
Working in person in Europe and online worldwide.
burcin.dilci(at)qedii.com